Resume

Communication & Comm Ops

Care-full communication professional and project manager with a strong background in web/social technology and marketing. Seeking purposeful work + life balance. Corgi enthusiast. 

What I do

Technical, Copy, Content Writing

Content Direction, Content Ops, Developmental & copyediting

Project Management/Comm Ops

Documentation, Training, Presentation Development

Experience

Strategic Communication Specialist, Cornell University
(2019 – Present)

  • Manage social media comms for Cornell Cooperative Extension – planning, writing, producing, analyzing and reporting
  • Align storytelling priorities for the Cornell Chronicle and Cornell Cooperative Extension website with university priorities
  • Develop high-impact presentations and publications for leadership to reach stakeholders and funders
  • Provide professional development training in social media strategy & development, and crisis communication
  • Project management/daily management of content ops/comm ops
  • Participate in the DEI leadership team, delivering professional development, belonging opportunities, and communications to staff system-wide

Marketing Director, Awake Graphics
(2018 – 2019)

  • Build websites, design print-ready marketing assets, manage social media channels, manage mailing list implementation
  • Write and record voiceover and create slides for video marketing strategy and networking presentations
  • Coordinate brand management and strategy with designers and partners

Digital Marketing Assistant, Kaye Publicity
(2016 – 2018)

  • Evaluate online presence for clients and make recommendations for usability, accessibility, SEO, and social strategy
  • Create and manage internal and select client social media presence across Facebook, Twitter, Pinterest, Instagram, and Goodreads, report on growth
  • Create, update, and maintain websites for internal projects and clients (primarily in WordPress, but occasionally in Squarespace, Weebly, or Wix)
  • Create graphics for social, web, and print marketing
  • Manage newsletter/mailing list marketing and automation, including drip campaigns and sales funnels in Mailchimp, Constant Contact, and ConvertKit
  • Maintain blogger and social influencer database and outreach efforts to bloggers and influencers on behalf of authors
  • Redesigned KayePublicity.com and BrandingOutsideTheBox.com

Community Manager, The Theme Foundry
(2014 – 2016)

  • Manage community engagement through social media, blog, networking events such as WordCamps and WordPress meetups
  • Manage and delegate support to customers and users across various channels, including email and forums
  • Optimize ecommerce experience through messaging, UI enhancements, and automation
  • Write, edit, and maintain theme documentation, page, and newsletter copy
  • Create and execute marketing, content, and copy strategy
  • Develop and produce video tutorials for WordPress and related software

Education

Bachelor of Arts, English, Indiana University East, June 2010

Professional Certification

Project Management Certificate, Cornell University, Nov. 2021 

UX Design Certificate, Cornell University, In-progress